CaliberMind is a B2B-focused Customer Data Platform (CDP) that uses machine learning to automate the analysis, cleansing, enrichment, and unification of customer data across siloed and disconnected apps. Unlike traditional data management solutions that are designed for IT departments and require coding, CaliberMind is geared specifically toward marketing and sales teams. CaliberMind utilizes a shared database and decision engine that coordinates customer data across channels, resulting in up to a 25% lift in conversion and accelerated revenue growth

CaliberMind has integrated with Salesforce, Eloqua, Marketo, and Pardot. They completed a paid Beta in Oct. 2016,  and currently sit at 16 paying customers. They are now at $405K ARR, with 44% Quarter-over-Quarter growth in revenue in 2017. CaliberMind has existing Fortune 500 clients such as Citrix, Gusto, and Datavail, and another $1.5M in qualified opportunities in their pipeline.

The team was founded in early 2016 in Boulder based and they now have 6 FT employees made up of Marketing Tech & Enterprise IT veterans, with experience at AdRoll, Kapost, FullContact, and EMC. CaliberMind raised a $1.2M seed round from Gartner-CEB, Meritage Funds, Rockies Venture Fund, PV Ventures, and Salesforce, IBM & Oracle executives. They are now closing on another $1.5M seed extension round led by Newark Venture Partners, at a $5M pre-money valuation.

Due Diligence Materials

  1. CaliberMind Investor Pitch Deck – 10/2017
  2. CaliberMind Preferred Equity Term Sheet– 10/2017
  3. CaliberMind Pitch Video – Recorded at the RVC’s Software PE Summit (10/17/2017)
  4. CaliberMind Go-to-Market Strategy– 10/2017
  5. CaliberMind STACK Update Marketing Tech Report– 10/2017, Generated by CabinetM
  6. CaliberMind Product Demo Request Link– Click to Request a Product Demo from the CaliberMind team
  7. CaliberMind Product Evaluation – mParticle– Review from CaliberMind customer, mParticle
  8. RVC Investor Response Report for CaliberMind – 10/2017, Feedback from RVC Angel chapter meetings
  9. Rockies Venture Fund Due Diligence Review– 09/2017
  10. RVC Investor Deep Dive Video– 10/30/2017
    • Runtime = 1:32:00
    • Product Demo Starts at 00:59:30

11. Newark Venture Partners – Lead Investor Diligence Report and Customer Call Notes– 09/2017

    • NVP is a New Jersey-based VC fund. They are leading the current, preferred equity round for CaliberMind